Summary
- Step 1-study the situation
- Step 2-reduce finding to writing (KISS)
- Step 3-have a plan with options to discuss with client
- Step 4-have key people buy into the plan
We do a “deep dive” into the following:
- Financials & management information systems
- food & beverage,
- service & hospitality,
- management,
- repair & maintenance,
- Brand awareness & clarity in the marketplace
- Marketing Plan
Once complete, we write a report of our findings and a written step by step plan with a timeline to attain certain objectives.
It took a while to get into this position so one might safely assume it will take a while to get back out. Be prepared for the longer haul.
Your menu, and the foods and beverages it represents, are the very core of your restaurant business and will be critical in determining your success or failure. However, the food and beverage development process includes more than just item and menu creation. The process must also include hiring standards for key kitchen personnel, written operating manuals, and staff training.
When it comes to what you’ll serve, you’ll need to develop a food and beverages concept that is consistent with your overall restaurant theme. This concept will in turn drive your kitchen design and equipment selection. You then need to develop menu categories and items, determine pricing, and create and test various recipes.
Once the above tasks are accomplished, the actual menu must be engineered. Since it is the one marketing piece of your business that will be seen and touched by every one of your customers, it deserves significant attention. It should reflect a design that is consistent with your restaurant’s concept and ambiance.
We can help you ensure that all these steps are followed in the proper sequence, and troubleshoot obstacles that arise along the way. Such careful and thoughtful planning will put your restaurant well on its way to success!
Contact us today for a free consultation.