Each and every day I hear “if I only had more sales I’d have more profits…”
While not in disagreement with this notion it is not necessarily the pathway to enhanced profits.
Our company assists many clients with marketing, media strategy, and new and better promotions. This is all great but there is other ways to “get more profits”.
Utilizing Current Expense Categories
I’ve suggested to our client base to take a harder look at their expense categories utilizing “new and different perspectives”. My motivation for delivering this message is after watching several clients increase their bottom line significantly (up to 25%) without sales not going up.
So how did they do it?
I’ve watched and assisted several companies enhance their bottom line.
The following is a list of what they have done: Continue reading